As we work to bring even more value to our audience, we’ve made important changes for those who receive Ad Age with our compliments. As of November 15, 2016 we will no longer be offering full digital access to AdAge.com. However, we will continue to send you our industry-leading print issues focused on providing you with what you need to know to succeed.
If you’d like to continue your unlimited access to AdAge.com, we invite you to become a paid subscriber. Get the news, insights and tools that help you stay on top of what’s next.
OK, the summer guerrilla art season is now officially underway, thanks to this choice Clorox submission from Attik (www.attik.com) copywriter Andy Beach, shot on a San Francisco BART train. "I thought this was pretty funny," says Beach, "especially since, as a dad, I think advertisers' suggestions of trying to kill every germ within 10 miles of your kid is an absolute joke. The nastier something is, the more likely my 2-year-old is to pick it up, even if it's just to show it to me, and say, 'Eewwwww.' " This Bud's for eewwwww, Andy! For the rest of you, why not use your cellphones for something genuinely useful, like promoting free speech and vandalism? Shoot some guerrilla art and send it to Terry Kattleman, firstname.lastname@example.org, today!