The MK12 crew is no stranger to action themes, or to combining strange elements into somehow articulate wholes. The shop's graphic short, Ultra Love Ninja was itself the result of the marriage of two unlikely elements, arcane ninja manuals and a 1950s-era guide to dating etiquette. "It's something we do, to take two completely unrelated concepts and figure out interesting ways to make them work," says Radatz. MK12 was launched by Radatz and partners in 2000 with short film projects and work for Res Magazine and ResFest and soon gained recognition and work in the broadcast realm. The shop has completed packages for Cartoon Network, for its Dexter's Lab series, MTV and ESPN; and work for Nike and Levi's among others. In addition to CD covers for labels Guidance and LowRes Records,, Radatz says the company is now turning its tongue away from its cheek and its attention to a longer film project, to be completed over the next six months.