Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

News: Moses Anshell Claims Blimpie Account

By Published on .

Moses Anshell, a full-service marketing communication agency based in Phoenix, has been selected by Kahala Corp to strengthen the Blimpie brand through television spots, newspaper ads, and billboards for 140 markets.

In a statement released by Moses Anshell, Louie Moses, president and chief creative officer of the agency, said: "Moses Anshell is a perfect fit for Blimpie, with our long experience with marketing restaurant concepts and brand development."

Kahala, which acquired BLIMPIE in January of this year, said that among the competing agencies, Moses Anshell was the natural fit. "Simply put, they get us," said Kathryn Blackwell, executive vice president of Kahala, in the statement. "We know who we are and where we want to be. It quickly became clear that Moses Anshell is the agency to help us get there."
Most Popular
In this article: