Now, according to the rules, you don't have to be of AARP age to enter, which may ruin the whole thing (see video above). We're really sick of watching kids singing "Touch My Body" on YouTube, and so far, those are the kind of youthfully stupid entries they've gotten. But we're hoping that, eventually, most people left in the competition will be old enough to remember the Edison wax cylinder and this thing will rule.
Regardless of their ages, entrants will have the option of performing one of these five Foreigner tunes:
- "Too Late"
- "Cold as Ice"
- "Hot Blooded"
- "Juke Box Hero"
- "Feels Like the First Time"
The organization is also sponsoring Foreigner's current tour and appearances at AARP Life@50+ events for registered members. As you may recall, this is a much higher-energy campaign than their tour sponsorship last year for Tony Bennett.
So the AARP is dusting off its mantle, which may explain the press release on PRNewswire about this contest/sponsorship, which bizarrely features a photo of 55-year-old former senator and alleged swinging lothario John Edwards, who has seemingly nothing to do with this campaign. Is this a subliminal cue?