×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Does Dr. Pepper Know Something We Don't Know about 'Chinese Democracy?'

Cadbury Schweppes Beverage Co. Pledges 301,139,947 Cans if Album Is Released in 2008

By Published on .

Dr. Pepper is promising to deliver a can of their brown liquid to every American if Axl Rose can finally produce "Chinese Democracy" this year. The forthcoming Guns N Roses album will probably end up being the most expensive (as of 2005, the bill had reached $13 million) and questionably anticipated rock album of all time.

"It took a little patience for us to perfect Dr Pepper's special mix of 23 ingredients, so we completely understand and empathize with Axl's question for the perfect album," a spokeperson from the beverage company told Page Six.

About a year ago, a demo from the album, "Better," was leaked by Harley-Davidson, which was working with the band to include a rendition of "Paradise City" in a TV spot.
Most Popular