Somehow, Ringo Has More Love to Spare

New York Daily News Gives Away Unreleased Track and 120K Others From EMI

By Published on .

Following in the paths of British newspapers, The New York Daily News has decided to try out the music giveaway idea themselves. And, because EMI is the label they're working with or maybe just because they want to keep it as English as possible, the paper is featuring an unreleased Ringo Starr track as well as 120,000 other songs available for download.

This Super Bowl Sunday and the following Sunday (the day of the Grammys) the paper's print edition will include codes that allow readers to go online and download Ringo's song and three more DRM-free mp3s from EMI's catalog. The idea is to entice readers of the dead-tree version to check out the ones-and-zeros version, and Starr's "It's Love" will be a straight shot to that demographic.

The track was apparently cut from his new album, "Liverpool 8," which dropped Jan. 14 and sold only 7,000 copies in its first week. During a slow time for album sales in general, a giveaway of "It's Love" could lift his numbers (and spirits) and make fans wonder: "If this got cut, how did four more tracks with 'love' in their titles make it through?"

[Via Billboard.biz]
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