Jockey International sponsors the Panasonic ShockWave Core Tour this summer, hosting four extreme sports competitions backed by Panasonic electronic product demonstrations, live music and free photos staged like magazine cover shots in the Jockey Comfort Zone. The tour concludes Sept. 16 in Santa Monica, Calif.
Bridal Guide inked deals with the Pacific Asia Travel Association and South Africa Tourism for special advertising sections and events targeting honeymooners.
Promotion Marketing Association sponsors its "Basics of Promotion Marketing" seminar in New York, Sept. 11-13. Information: 212-420-1100.
Discover Financial Services recently launched its Discover Card "Man of the Year" essay contest, inviting consumers to nominate men for its award, based on their committment to a life of "style, grace and excellence." One grand prize will be awarded of a free trip to New York City and will appear on TV and in GQ. The winner and nominator will each receive a $1,000 shopping spree using a Discover Card. Contest entry deadline is Sept. 7 via www.discovercard.com.