Lycos launched a promotion in nightclubs in Boston, Chicago, New York, San Francisco and Seattle. The search engine's logo and message appear on coasters and giveaway glasses in 170 bars where Web-savvy young people are likely to hang out. Hill, Holliday, Connors, Cosmopu-los, Boston, handles.
Eastman Kodak Co., Tommy Hilfiger USA and SHiNE, a non-profit youth services organization, join forces this winter with the World Cup champion U.S. women's soccer team for a promotion in which young people will create photo collages describing world peace. One grand prize winner gets a trip for four to New York; the winning collage will be displayed on the six-story-tall Kodak Gallery electronic billboard in Times Square. Six-to-18- year-olds can enter at department stores nationwide, receiving a free, specially designed Kodak Max Flash one-use camera with a $25 purchase of Tommy children's wear.