Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Turn Signals Text: Monthly drops in U.S. ad spending continued in August, but at least the slowdown slowed down: The percentage drop was the same as July, a possible sign the free-fall was ending. While Sept. 11 will affect the next monthly totals, year-over-year comparisons will be easier in the fourth quarter. See printed publication for chart Notes: Figures in millions of dollars. All percent changes are vs. the same period in previous year. Monthly totals don't include outdoor. Source: Taylor Nelson Sofres' CMR

Published on .

Most Popular