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SPECIAL ADVERTISING SECTION OF ADVERTISING AGE: Map to Entertainment Marketing

Published on .

See printed publication for the following

C1: Where Brands and Entertainment Meet

C1: ABC Partners with Advertisers Beyond Commercials

C3: RoadShow Success Stories

C3: Hallmark Channel Promotions Offer Unmatched Partnerships

C5: Tools to Connect With Hollywood

C5: TBS and TNT Partner With Marketers to Develop Programming

C7: Ways to Help an Entertainment Marketing Program Succeed

C7: Glossary of Terms

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