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June 8-9: Internet Advertising Bureau's annual West Coast Leadership Dinner & Conference, the Yerba Buena Center for the Arts in San Francisco. Go to www.iab.net.

June 9-11: Mastering Web-based Surveys & Online Research Techniques, San Francisco. Presented by the Institute for International Research, the session includes workshops on qualitative research, psychographic profiling of Web users and brand impact in online research. Call (888) 670-8200 or go to www.iir-ny.com.

June 17-18: Web Attack, Fort Mason, San Francisco. Presented by Michael Tchong of Iconocast, sessions include "E-mail Marketing," "Personalized

E-commerce" and "Spreading the ROI Religion." Go to www.iconocast.com/


June 21-23: E-Congress 99, San Francisco. Presented by the Institute for International Research, the program focuses on data mining, measuring Web site marketing performance and implementing online billing. Call (888) 670-8200 or go to www.iir-ny.com.

June 28-30: The 1999 Online Advertising ROI Forum, San Francisco. Organized by World Research Group, the program offers sessions on Web ad effectiveness and quantifying growth opportunities in Europe and Asia. Hear case studies from marketers including eToys, J Crew, USA Today, @Home Network and others. Call (800) 647-7600 or go to www.worldrg.com.


July 19-22: Summer Internet World '99, Chicago. Show touches on Web commerce, marketing strategies and Internet databases. Keynote speakers include Lou Dobbs, president of CNNfn; Kevin O'Connor, chairman of DoubleClick; and Harry Motro, president of Infoseek. Call (800) 632-5537 or go to

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