"I'd argue there's more digital talent in Denuo than in any other holding company," Mr. Pahade says of his 6-month-old company. "The challenge is, how do you operationalize that, and how do you create a true P&L based on the future vs. today?"
Mr. Pahade, 31, joined Denuo from WPP Group's Beyond Interactive, where he also was president. Says Denuo CEO Rishad Tobaccowala: "He is a unique combination of an entrepreneur as well as someone who understands the cultures of large organizations."
* President of Publicis' media- futures unit
* Co-founded Beyond Interactive