Advertising Week

See Our Five Most Popular Stories From Advertising Week 2015

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After a week of Advertising Week dispatches from around New York City, here are the ones our readers read the most (as of Friday at 5:30 p.m.):

1. Why AOL's Tim Armstrong Says Advertising Is About to Get 'Exponentially More Expensive'

He just signed up for a "fleet" of e-commerce subscription services.

2. Sorrell on Rentrak/ComScore, Creativity and Changing the Name of Advertising Week

"It's something else week, but it's not Advertising Week."

3. Snapchat Star Doesn't Usually Watch TV ... but Watches Ads When She Does

If you don't know Julz Goddard, a.k.a. YesJulz, it's time you met.

4. That Out-of-Home Campaign Rolling Around Advertising Week Has a Secret Message for Robots, Ad Execs

Binary codes on out-of-home ads rolled (and trolled) Advertising Week.

5. Startups: R/GA Says If You Can't Beat Them, Join Them

"It's pretty hard to be an agency right now."

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