Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Advertising Week

Wendy Clark and Keith Reinhard: How We Won McDonald's

Published on .

At Advertising Week, DDB Chairman Emeritus Keith Reinhard credited CEO DDB North America Wendy Clark for the McDonald's U.S. win -- though with a little help from the "hamburger gods."

Advertising Age Player
Most Popular