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McCann Erickson Worldwide

Published on .

2005 Rating: 5 stars

THE ESSENCE: McCann Erickson Worldwide, advertising unit of Interpublic Group of Cos.' largest entity, McCann WorldGroup, kept its status as the holding company's powerhouse. Despite financial issues at parent Interpublic, the agency held its own in the U.S. WorldGroup CEO John Dooner promoted McCann exec Eric Keshin to chief operating officer, providing room for new talent below. Big wins including Intel's $300 million global account as well as the U.S. Army (a potential five-year contract worth $1.35 billion) offset the loss of $300 million home improvement chain Lowe's.

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