American Magazine Conference 2007

Cover of the Year Goes to The New Yorker

Sept. 11-Themed Effort Gives Mag Its Second Consecutive Win

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NEW YORK (Adage.com) -- The New Yorker has won cover of the year at the second annual best-cover contest held by the American Society of Magazine Editors. The winning cover, published on the fifth anniversary of the Sept. 11 attacks, reimagines Philippe Petit's 1974 high-wire walk between the Twin Towers -- only without the wire, the towers or anything but white space below.
The New Yorker's winning cover
The New Yorker's winning cover

The prize was handed down at the concluding session of the American Magazine Conference, held this year in Boca Raton, Fla. The New Yorker won the top prize over two other finalists, last December's Esquire, which fronted George Clooney for its Genius Issue, and the July 2007 Vanity Fair featuring Barack Obama and Muhammad Ali. In the contest's inaugural round last year, The New Yorker won top honors with a Barry Blitt illustration depicting the floodwaters of Katrina reaching the Oval Office.

Wired, Life also honored
In other categories, Wired's August 2006 Stephen Colbert cover won best celebrity cover over the September 2006 Condé Nast Traveler cover shot of Naomi Watts atop the Chrysler Building and a January 2007 issue of the now-defunct Life that labeled Patrick Dempsey "Sexiest Dad Alive."

Mr. Colbert couldn't produce a win in the category for best concept cover, however; his GQ cover and an entry from The American Lawyer got topped by the Oct. 16, 2006, Time, which pictured the Republican Party elephant in retreat.

The February 2007 Harper's Bazaar featuring Drew Barrymore high over the New York skyline won for best fashion cover. The New Yorker snagged another win with an April 9, 2007, cover artfully linking income taxes with military spending. O at Home's winter 2006 issue, fronting a feature on getting organized, won for best service.

And Texas Monthly took home the prize for best coverline, which was awarded to its January 2007 issue, picturing Vice President Cheney wielding a smoking shotgun above the line, "If You Don't Buy This Magazine, Dick Cheney Will Shoot You in the Face."

That one, of course, evokes perhaps the best cover ever, National Lampoon's 1973 masterpiece threatening, "If You Don't Buy This Magazine, We'll Kill This Dog."
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