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ANA Annual Meeting 2017

Live at ANA: Lane Bryant's CMO on the Mainstreaming of Size Diversity

By Published on .

After a crowd-inspiring presentation about body diversity in marketing at the Association of National Advertisers' "Masters of Marketing" conference, Brian Beitler, executive VP and CMO of women's apparel brand Lane Bryant, talked about his expectations for the future. We asked him when diverse body types will no longer make headlines. His response: Not as soon as we might hope.

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