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Cock-A-Doodle-Moo

Published on .

Yeah, talking animals are getting real old already, but if they're done right they can still be killer, as in some new spots from the California Cheese "Happy Cow" campaign. Bobcat Goldthwaite voicing a rooster is sheer genius, as is the idea of doing "outtake" :10s complete with timecode, which allows us to see the rooster flapping wildly out of frame, only to appear right in the lens as Bobcat yells, "Hi, Mom!"

Client: California Milk Advisory Board Agency: Deutsch/L.A ECD: Eric Hirshberg ACDs: Karen Costello, Chris Ribeiro CW: Michael Everard AD: Yooly Mukai Agency Producers: Steffi Binder, Alex Brook Director: Chris Hooper/Bob Industries Editor: Adam Parker/Jigsaw Effects: Animal

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