×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Mirth Quake

Published on .

World politics and Joe Lieberman notwithstanding, videogame ads, we're happy to note, remain as morbidly amusing as ever. Case in point: Ads for a game website called Gameaholic, featuring Quake III, are blithely intended "For people who love death." It's nice when a slogan doesn't pussyfoot around. Guys barbecuing outside an emergency room with the letters D-I-E painted across their bare chests or a dude witnessing an execution while wearing a giant foam finger is our idea of good clean fun.

Client: Gameaholic.com Agency: Sawyer Riley Compton CD: Bart Cleveland AD: Jeff Lable CW: Melissa Pipeling Photographer: Phillip Graybill Retouching: Imagination Brewery/Vertis

Most Popular