Misc.: New York Lottery

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"If I Had a Million Dollars"

Executive creative director: John Staffen

Art director: Gary Rozanski

Copy.: Thos. Baginski

Producer: Walter Brindak

Production Co.: @radical media, N.Y.

Director: Greg Kohs

The folks at DDB took a catchy tune from Barenaked Ladies, "If I Had a Million Dollars" and asked folks to sing along. What resulted is a charming look at real people going about their business while singing-and fantasizing-about winning the New York Lottery.


FedEx Corp.: "Great Idea" Omnicom's BBDO Worldwide, N. Y.