Published on .

Most Popular
There's no photographer credited on this image, from Leo Burnett/Hong Kong, but sometimes digital retouching says it all, in any language. Though it can't hurt to know that the headline translates to "Perfectly waterproof," and the product is called Perfect Aqua Lash Mascara.

Client: Max Factor Agency: Leo Burnett/Hong Kong CD: Andy Au CW: Vicky Lam AD: William Li Designer: Centro/GPBs