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Digital Conference

Video: BuzzFeed CMO Frank Cooper On What Marketers Should Really Be Focused On

Advises to Think About 'Deeper' Issues Than Ad Blocking

By Published on .

On day one of the Ad Age Digital Conference, BuzzFeed CMO Frank Cooper talked about the value of experimentation and the importance of focusing on the "deeper" issues in the industry -- rather than day-to-day issues like ad blocking.

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