Baking has never been such fun, as demonstrated by new ads from DDB worldwide, Los Angeles, for the Exotic Cake Co. Executive creative director: Mark Monteiro. Art director: Marcus Moore. Photographer: Lew Robertson. Copywriter: Dave Muraca.
Fashion photographer Steven Meisel teams up again with fashion brand Max Mara to introduce its spring collection. The print and outdoor campaign, from Dente & Cristina, New York, will run in fashion and lifestyle publications such as Elle, InStyle, Vanity Fair, Vogue and W. Art director: Barbara Dente. Copywriter: Donna Cristina.