Custo Barcelona makes a splash to promote designer Custo Dalmau's spring/summer collection, shot by fashion photographer Ruven Afanador. The ads, from XXL Comunicacion, Barcelona, break in February fashion magazines including Elle, Interview and Flaunt. Art director: Custo Dalmau.
American Honda Motor Co. sponsors the L.A. Marathon and L.A. Bike Tour. Agency: Rubin Postaer & Associates, Santa Monica, Calif. Art
director: Nick Yen; copywriter: Carrie Talick.
Apparel maker Mecca USA borrows the Black-Power salute of 1968 U.S. Olympians for its spring 2003 campaign. The image appears in print and outdoor ads from Mixed Business Group, New York. Art director: Liad Baniel.
Diesel extends its unorthodox style with a spring/summer 2003 campaign based on the results of a poll. Ads created by the Diesel creative team with agency KesselsKramer, Amsterdam.