|SILVER WINNER: "PLATAFORMA GIRATORIA" ("TURNTABLE DISPLAY")||
Client: Toyota Motor Sales USA's Tundra
Did you ever wonder what makes the vehicles on the platforms at auto shows rotate? A TV screen built into such a platform "reveals" the secret: A really strong guy underneath pushes the turntable that rotates the Tundra truck above. Toyota's message: "A truck should be as strong as the man who drives it."
Show off rich, innovative advertising. B-to-b marketers are wrestling with their own unique challenges--and proving that they’ve got what it takes to close the deal. Join an impressive group of past winners that includes Adobe, Avon, Cisco, Oakley, Time Warner Cable Media and more.
Extended Deadline: October 19, 2015. Enter now.