Gold Winner/Interactive

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Garcia 360

"12 Days" Christmas card

Agency: Garcia 360, San Antonio

Although parodies of holiday songs like this agency's "12 Days of Advertising" are a cliche, AKQA Executive Creative Director P.J. Pereira, who judged the Interactive category and was president of this year's Cannes Cyber Lions jury, found the ditty addictive and couldn't stop singing it.