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7 Olympics Viacom dropped bid for media rights to the 2010 and 2012 Olympics four days before it was due to present to the International Olympic Committee, leaving General Electric's NBC, Walt Disney Co.'s ABC and News Corp. Fox to battle it out.

6 Anna Wintour PETA staged a protest outside the Conde Nast building-folks wearing fur doused themselves with red juice-on the same day Vogue's editor received a lifetime achievement award. Anna reportedly reacted by staying in her office and letting maintenance crews clean the sidewalk.

4 Spike TV Spike Lee, of film and Nike commercial fame, has asked a judge to issue an injunction against Viacom from using the name Spike TV, arguing people like Sen. Bill Bradley and actor Ed Norton have assumed he was involved.

2 Martha Stewart Not only did she have to put up with Cybill Shepard's shrill portrayal of her in the NBC biopic, the Feds finally moved forward last week on insider trading charges.

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