Ad Age has released a preliminary agenda for its 2014 Small Agency Awards & Conference, which in its sixth year is traveling to Austin, Texas.
The event will be held July 23 and July 24 at the W Hotel in Austin. CrossFit CEO Greg Glassman will talk about building the ultimate passion brand, while Tom Salkowsky, the head of marketing for BMW Group's MINI U.S.A., along with the car brand's longtime agency, Sausalito, California-based indie shop Butler Shine Stern & Partners, will present a case study on driving marketing success . And Charlie Paulette, the chief sales and marketing officer for Shiner Bock beer, is addressing the ultimate brand challenge: getting big without selling out.
Other featured presenters include Rick Webb, the co-founder of Barbarian Group and partner at Quotidian Ventures; Tim McClure, the co-founder of GSD&M; Ilise Benun, the founder of Marketing Mentor; and Lisa Colantuono, co-president at search consultancy AAR Partners.
This year's agenda is designed to be a mix of inspiration and practical advice tailored to the small agency owner or entrepreneur. The program kicks off with a cocktail party on the first evening, followed by a full day of content.
The event culminates with an awards ceremony where winners of our annual Small Agency Awards are announced and trophies are handed out. Join us to find out which up-and-coming small shops from around the world will be honored for smart, effective brand ideas that might go unnoticed at award shows dominated by large agencies.
A preliminary agenda for the event has been posted, as seen below. To register and for more information about the event head to the Small Agency Conference and Awards site at www.adage.com/smallagencyawards.