×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Super Bowl

Pepsi's Halftime Commercial Makes Music From New York City Landmarks

Ad by Mekanism Tees Up Bruno Mars Halftime Show

By Published on .

Giant Pepsi hands play the Manhattan Bridge like a guitar in this spot to air just before Bruno Mars kicks off his Pepsi-sponsored halftime show. Or maybe it's a harp.

Advertising Age Player

The ad was created by Mekanism and co-directed by Mill+.

Most Popular