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Super Bowl

See the Spot: VW's Much-Anticipated Super Bowl Ad Is One for the Dogs

Carmaker Reveals Beetle Ad Ahead of the Game

By Published on .

Advertising Age Player

After all but winning the game last year with "The Force," Volkswagen was under a great deal of pressure to meet expectations this year. The clever "The Bark Side" teaser spot only added to it. Fans knew to expect this much: dogs and Star Wars. Did VW and Deutsch, Los Angeles, deliver? We have our own opinions (strong ones, at that ), but for once we'll keep it to ourselves and let you tell us what you think.

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