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The Advertising Century

Theodore (Ted) Repplier

Published on .

Theodore (Ted) Repplier
(1889-1971)
The Advertising Council, New York

Leaving a promising career as a Young & Rubicam creative in 1943 to serve as executive director of the nation's new War Advertising Council in Washington, Repplier directed 150 war-related public service campaigns. This work led him to a peacetime Advertising Council and he served as its president until he retired in 1966. Guided by the credo "Always put the country's interests first," Repplier took the council into areas related to social change, free trade and economics.

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