Park Pictures dusted off its awards shelf this year to make room for a different kind of trophy, an Oscar, which the production company and director Joachim Back earned for the short film The New Tenants. Although Park saw the departure of Joaquin Baca-Asay, who moved to MJZ, the roster continued to fill out quite nicely this year, with the addition of Emmy winning talents like Chris Wilcha (This American Life), who went on to shoot Goodby debut work for Chevy "Dogs and Pickups" and director/DP Ellen Kuras, a long time Michel Gondry collaborator who shot a multispot campaign for Target. The company also signed Brazilian talents 300ML, who went on to direct an ice sculpture competition for Stella Artois and Mother London. Meanwhile, Park's stable talents continued to shine. Lance Acord mixed it up for a multiple-spot World Cup effort for ESPN out of Wieden + Kennedy, which included the stirring Robben Island story about a soccer league formed by South African political prisoners during apartheid, Alison Maclean directed Entourage's Kevin Dillon and Turtle for EA Sports, And Glue Society's Gary Freedman crashes a house for Travelers, out of Fallon, Minneapolis.