BabyCenter 21st Century Mom® Insights: 2014 Millennial Mom Report
Digital Native. Media Disruptor. Mom.
Meet today's Millennial Mom - if you can catch her, that is. She's the fast-moving first of the true digital natives, raised on social media, crowdsourcing opinions on strollers, and yes, tweeting from the delivery room. From gear to healthcare, food to beauty, banking to shopping, she does everything much differently than Moms, only a few years older.
New technologies in the hands of Mom mean changes for every brand's bottom line. How she shops, why she shares, and what she expects today's Mom thinks and acts differently than moms did just a year or two ago. Still, what holds true is that Mom rewards brands that speak to her in the right way, at the right time, in her channels of choice. And she's giving us lots of clues how to do it right, today. Join us to discover the latest insights and emerging trends of Millennial Mom.
As the #1 pregnancy and parenting web and mobile destination worldwide, BabyCenter.com is the voice of the 21st Century Mom® and modern motherhood. BabyCenter is an insights engine, providing the world's largest marketers and institutions with proprietary research and a direct line to highly engaged moms via its industry-leading 21st Century Mom® Panel, the largest in the US. We speak to moms at various stages of parenting and share deep insights with marketers, enabling them to better understand moms on a wide range of topics including social media, mobile use, cultural differences among Hispanics, and shopping.
This is a FREE event but space is limited. Register now to reserve your seat.
1. New York: Thursday, January 30, 2014 (8:30 AM - 10:30 AM)
Time Warner Center
10 on the Park – North Tower, 10th Floor (Enter on West 60th at Broadway)
60 Columbus Circle, New York, NY 10019
2. Chicago: Tuesday, February 4, 2014 (12:00 noon – 1:30 PM)
The Hotel Palomar
3. Minneapolis: Thursday, February 6th, 2014 (8:30 AM – 10:00 AM)
821 Marquette Avenue
Minneapolis, MN 55402
4. San Francisco: Wednesday, February 12th, 2014 ((8:30 AM – 10:00 AM)
163 Freelon Street
San Francisco, CA 94107