Join the iMedia Canada Summit to explore the latest industry shifts and trends, the most effective digital platforms, crucial research, publishers, and tactics to successfully engage the connected Canadian consumer.
Digital currently accounts for almost 25% of Canada's total advertising spend, a figure that has grown steadily year-over-year. Advertising executives in Canada agree with eMarketer projections that digital ad spending in Canada will continue to climb through 2017, with mobile comprising almost one third of total digital spend*. Canadian brands, agencies, publishers, and solution providers must prepare for significant shifts in spend in order to meet changing consumer habits.
The inaugural iMedia Canada Summit will explore the latest industry shifts and trends, the most effective digital platforms, publishers, and tactics to successfully engage the connected Canadian consumer, and crucial research, including:
- -Case studies from brands successfully incorporating digital into their marketing mix
- -Keynotes from industry thought leaders
-Peer-to-peer collaboration, problem solving, and networking
-A sneak peek at the solution providers setting the stage for future digital growth in Canada
* Briggs, Paul (2013). Canada Digital Ad Spending: Mobile and Video Investment Will Lead Further Growth. eMarketer.
April 6-8, 2014
Hyatt Regency Montreal
Montreal, Quebec, Canada, H5B 1E5
This event brings together senior-level brand and agency marketers leading the way in the Canadian marketplace. Registered attendees include Dell, iProspect, Coca-Cola, Mindshare, and many others. iMedia also welcomes a limited number of the industry's most innovative tech and solution providers and sponsors.
iMedia is the most influential community of senior marketers in a rapidly evolving digital world. Each year, the iMedia events and online community bring the industry's most powerful brand and agency marketers together with top business leaders and innovative technology and service providers to foster some of the world's most valuable partnerships. iMedia gives senior marketers the first and best analysis of industry shifts, so they can dramatically increase their ROI.