$137.8B U.S. ad spend for top 200 advertisers
Marketers understand the importance of a multiscreen, cross-channel approach to effectively reach today's perpetually connected consumer. So what's keeping them from transitioning more of their digital campaigns into cross-screen campaigns?
Based on new research conducted by Forrester Consulting and commissioned by 4INFO and Acxiom, this webinar will uncover the challenges marketers face in adapting to a cross-channel advertising world, and the key to achieving cross-channel advertising nirvana.
If you're ready to unleash the potential of cross-channel advertising, don't miss this eye-opening webinar revealing dozens of brand new data points and insights.
Featuring speakers from Nielsen Catalina Solutions & 4INFO