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Published on .

A man and his Chevy truck (and his child) hover over onlookers in Detroit and Branson, Mo. The board from Campbell-Ewald, Warren, Mich., is a 60-foot-tall version of a magazine ad. Annie Leibovitz shot the photo for General Motors Corp.'s Chevrolet, capturing the bond between a "real" guy and his truck. Copywriter: Corey Seaton. Art directors: Rich Weinert, Jason Henderson.
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