Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Found Art

Published on .

It's a bird, it's a plane, it's a celebrity cyclist. . . Crispin Porter & Bogusky, Miami, immortalizes Lance Armstrong on the cover of a comic book in the latest print ad for bike helmet company Giro. Marvel Comics rooted on the idea, giving the OK for Crispin to use its titles as props. Copywriter: Ari Merkin. Art director: Paul Keister.
Most Popular
In this article: