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Timberland Co. with new magazine and outdoor ads continues the "graph" campaign it debuted last April. The advertising from the Martin Agency, Richmond, Va., seeks to portray Timberland as a head-to-toe brand that equips people to enjoy the outdoors. And that journey outdoors is a metaphor for the journey within a person. Copywriters: Jeff Ross, John Fiebke. Art directors: Sean Riley, Michael Wright.
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