Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

found art

Published on .

Quotesmith.com wows the cubicle crowd -- with this fellow, for example, uttering, "I'm hot for this" -- in a commercial that kicked off the site's $100 million marketing campaign Jan. 1 (see Breaking News on Page 24). Quotesmith provides free instant quotes from more than 300 insurance companies. BBDO, Chicago, created the :30, titled "Cool Site."
Most Popular
In this article: