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NEW ICON:

Published on .

Two cultures' icons blend on the cover of Publicidad & Comerciales, a magazine reaching the Hispanic agency community. Young & Rubicam's Bravo Group, New York, combined elements of the Virgin of Guadalupe and Statue of Liberty to create an image representing Hispanic America. "These two great women symbolize us as a market and a culture," said Federico Traeger, VP-executive creative director at the agency. Art director: Yury Vargas.
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