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Image of the week

Published on .

Clif Bar's new print campaign for its Luna Bar line features a twist, literally. Every item in the ads, which depict various female-oriented scenes where the package plays the hero, is made from 100% origami. The work is the first from Wong Doody, West Hollywood, Calif., which won the account, previously handled in-house. Art director: Michael Ivan Boychuk. Copywriter: Matt McCain.
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