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Bushnell Performance Optics of Overland Park, Kan., turned to Muller & Co., a Kansas City-based ad agency and design firm, to create these print executions for its Serengeti sunglasses. The work, with its European poster feel, is geared towards capturing the romance of travel. Art director: John Muller. Copywriter: Jim Carns. Illustrator: Dale Treece.
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