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Landmarks

Published on .

Familiar Rio de Janeiro landmarks are made out of cookies in a spot by W/Brasil, Sao Paulo, celebrating the 50th anniversary of local baked- goods company Piraque. Big round cookies are beach umbrellas, a wafer is a volleyball net, margarine tubs are aerial trolley cars and three small cookies make a perfect bikini. The commercial is airing only in Rio, where it's summer now. Copywriter: Marcelo Pires. Illustrator: Brasilio Matsumoto.
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