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Published on .

PlanetOutdoors.com ventures deep into the urban jungle on "the island of Man-Hat-Tan" in the first campaign for the online seller of outdoor gear and sporting goods. Crispin Porter & Bogusky, Miami, enlisted Haxan Films, of "Blair Witch Project" fame (AA, Sept. 27), to produce the spot. Copywriter: Scott Linnen. Art director: Markham Cronin.
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