Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.


Published on .

Clothing makes a statement -- literally -- in a new print campaign for Russell Athletic. The activewear ads debut in May issues of magazines. WestWayne, Atlanta, created eight different messages, which are being targeted to individual magazines' readerships. The ads are tagged "For the long run." Copywriter: Mike Lear. Art director: Kelley Lear.
Most Popular
In this article: