10 best ad lines as selected by 'Creativity' magazine

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1. "Ask your accountant if more money is right for you."

`Pharmaceutical,' New York Lottery, DDB Worldwide, New York

http://www.adcritic.com/content/nylotto-pharmaceutical.html

2. "Crazy knits a sweater for a hamster."

`Crazy,' NFL, Young & Rubicam, New York

http://www.adcritic.com/content/nfl-crazy.html

3. "I've lost the narrative thread. Unavoidable, gotta reshoot."

`Scorsese,' American Express, Ogilvy & Mather, New York

http://www.adcritic.com/content/amex-scorcese.html

4. "I do hope he's not headed for the royal box."

`Streaker,' Nike, Wieden & Kennedy, Portland

http://www.adcritic.com/content/nike-streaker.html

5. "This is a very dangerous job. For my hair."

`Affleck,' L'Oreal, McCann-Erickson, France

http://www.adcritic.com/content/loreal-ben_affleck.html

6. "So crack open a nice cold Bud Light Mr. Stud in a rug, then crack open another for that thing on your head."

`Mr. Really Bad Toupee Wearer,' Budweiser, DDB Chicago

http://www.adcritic.com/content/budlight-toupee_wearer.html

7. "Two for visually stunning but ultimately pointless sequel please."

`Multiplex,' TCM, Nicebigbrain, New York

http://www.adcritic.com/content/tcm-multiplex.html

8. "Damn you, Lars von Trier!"

`Businessman,' Vancouver International Film Festival, TBWA Vancouver

http://www.adcritic.com/content/viff-dogme.html

9. "My face is Burning!"

`Willie,' H&R Block, Campbell Mithun

http://www.adcritic.com/content/hrblock-willie.html

10. "America, is that really you?"

Miller High Life, Wieden & Kennedy, Portland, Ore.

http://www.adcritic.com/content/mhl-flamz.html

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