×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

10 DTC drugs by ad spending (in Millions)

By Published on .

1. Nexium $137.2 heartburn

2. Singulair $101.7 allergy and asthma

3. Clarinex $97.9 allergy

4. Allegra $88.6 allergy

5. Zyrtec $86.6 allergy

6. Prevacid $85.2 heartburn

7. Zoloft $71.6 depression

8. Flonase $68.9 nasal spray

9. Lipitor $61.3 cholesterol

10. Procrit $59.6 anemia

Most Popular
In this article: