ICYMI: In this short clip that ABC's "Jimmy Kimmel Live" show posted on its YouTube channel on Friday, Jimmy and his trusty sidekick Guillermo serve up a big scoop: Apple is releasing a Pumpkin Spice iPhone 6! Exciting, right? But apparently it must already be sold out, like the iPhone 6 Plus, because we can't find it anywhere on Apple's website. (We'll look around on eBay just as soon as we're done washing down some Pumpkin Spice Oreos with some Jack's Pumpkin Spice Ale.)
Simon Dumenco is the "Media Guy" columnist for Advertising Age. You can follow him on Twitter @simondumenco.