The Inevitable Trump-'Star Wars' Mash-up Is Here

May The Farce Be With You

By Published on .

Given the current state of "Star Wars" overkill in our culture -- every other product these days seems to have a "Star Wars" tie-in, and you can't watch TV without seeing a cross-promotion for "The Force Awakens" -- this video, titled "Darth Trump," is completely inevitable. Produced by YouTube mash-up geniuses Auralnauts, it was "made with 100% all natural Trump sound bites," to make it appear that Darth Vader is channeling The Donald. But could it be that all this time Donald Trump, master marketer, has being doing the ultimate "Star Wars" tie-in by channeling Darth Vader?

Simon Dumenco, aka Media Guy, is an Ad Age editor-at-large. You can follow him on Twitter @simondumenco.