Severe Weather Alert! 'Sharknado' Forecast to Hit 200 Movie Theaters Tonight

Will the Made-for-TV Movie and Social-Media Sensation Become a Midnight-Movie Phenomenon?

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Be advised that there is a "Snarknado" forecast for around midnight tonight across the United States. Experts advise that citizens take cover in a nearby multiplex -- specifically one of the more than 200 Regal, Edwards, and UA movie theaters that will be hosting special one-night-only midnight screenings of the Syfy made-for-TV movie.

"Sharknado," of course, became a massive social-media phenomenon with #Sharknado overtaking Twitter when the Syfy disaster spectacular first aired on TV on July 11. Can the buzz over this cheesetastic slice of pop culture translate into ticket sales? And, if so, will midnight screenings of "Here Comes Honey Boo Boo" be next?

Here's a list of all the theaters showing "Sharknado" tonight. You've been warned.

Simon Dumenco is the "Media Guy" columnist for Advertising Age. You can follow him on Twitter @simondumenco.

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